(1)

PUMA x RHUIGISUEDESNEAKER

(overview)

The APPROACH WAS TO CREATE A BRAND IDENTITY THAT COMMUNICATES GREEN WAVE'S VALUES OF SUSTAINABILITY AND AUTHENTICITY. I DEVELOPED A campaign THAT FOCUSED ON CREATING A UNIQUE AND MEMORABLE VISUAL IDENTITY THAT WOULD DIFFERENTIATE THE BRAND FROM ITS COMPETITORS.

(info)

Client:

PUMA

Role:

Art Direction, Modeling, Texturing,

Lighting & Motion Design

year:

2023